Problem:
Masterflooring Singapore struggled with visibility and standing out in a competitive online marketplace. They also wanted a way to connect directly with customers, especially as more people shifted away from using interior designers and contractors.

Solution:
Masterflooring Singapore partnered with Carousell, leveraging its tools and features to address their challenges:

• Direct Customer Engagement: Carousell allowed them to connect directly with customers, bypassing intermediaries like interior designers and contractors.
• Seller Tools: Utilized Spotlight and Bumps to enhance visibility and expand their reach.
• Streamlined Processes: Carousell’s platform flexibility enabled automatic replies for FAQs and price-setting, improving customer communication efficiency.
• Credibility: Positive customer feedback on Carousell boosted their reputation and attracted more clients.

Impact/Result:

• Achieved greater visibility and broader audience reach.
• Experienced a boost in inquiries during the pandemic, showcasing Carousell’s relevance.
• Increased credibility through customer referrals and positive reviews.
• Notable success: Helped a customer save significantly compared to an interior designer’s quote, leading to a chain of referrals.