Spotlight

shape
shape

Shine a Spotlight on Your Listing

To boost your listing over a longer period, turn to Carousell Spotlight. Secure fixed slots to show your listings to buyers searching for listings like yours. Pay only after buyers click in real time.

Spotlight Ads get 4.5 times more clicks, and more than three times the number of leads.

The response has been significant. For every $10 we invest in Spotlight, we see returns of between 70 and 150 per cent.

@rainitysg

Why Spotlight?

Carousell Spotlight
Boost your listings over a longer period

Spotlight secures fixed slots for your listings to be shown to buyers searching for listings like yours.

Full control

Customise to suit your needs:
Campaign duration
Daily click target
Target keywords

Guaranteed results

We do everything we can to help you reach your daily click target.

New! Pay only after clicks are delivered in real time. Spotlight all listings for as low as 100 Coins.

icon-coins-lg
Complete flexibility

End your campaign if your product is sold, you’d like to delete your listing, or if you want to change your product category. You only pay for delivered clicks in real time.

Boost profits
Extra play

Give your Spotlight Ad even more of an edge with priority placement and by targeting buyers who search for specific keywords

How does Spotlight work?

Supercharge your Spotlight

Give your business an edge with Priority

Under “Prioritise your Spotlight Ad”, you’ll see how many other Spotlight Ads are running in the category of your choice. Moving your slider allows you to decide how much more you want your Spotlight to stand out
You can have up to “200% priority” over other Spotlight Ads. Move the slider to see the number of Coins required to secure the most prominent positions

Keyword Targeting

You can also design your Spotlight to target buyers searching our marketplace by keyword
The cost per keyword starts from S$0.20 per click. The price is determined by the popularity of the keyword in the marketplace
Coins are only deducted when a target keyword delivers a click
The costs for keyword targeting are deducted from the daily budget set for your Spotlight Ad, and the campaign can run for as long as you have enough Coins

When should I Spotlight?

With millions of listings on our platform, reach is key to your success. A Spotlight Ad works best if you:

  1. Have multiple items to sell and want to advertise for several days at a go
  2. Want to target users who may be interested in your item, no matter which category they are browsing in
  3. Want a constant stream of visibility for a wide range of products

Your Investment

icon-coins-lg

A Spotlight Ad can run from 3 to 30 days, and is purchased using Carousell Coins. You can buy Coins in bulk to earn discounts

The price of a Spotlight Ad can vary slightly based on traffic and category

Strong demand can also cause small increases in price. This prevents too many ads from competing for prominence, and ensures that your listing’s reach is maximised

Ready to Spotlight your listing?

Are you here to grow your business?