To assess the performance of your Shoutout campaign, you can refer to your Shoutout page and select ‘View Shoutout’. Within this page, you can view the detailed insights of each Shoutout campaign accordingly.
Shoutout is a powerful tool to enhance the visibility of your profile and custom collections* on Carousell. By adding eye-catching banners and images, Shoutout lets you capture buyers’ attention in two main ways: directly within search results, where buyers are browsing for items similar to what you have listed, and through personalized notifications or emails*.
**Custom collection and notifications or email options are only available for CarouBiz subscribers.
Promote your entire profile or custom collections to increase awareness for your store. You can also customise captions for each of your campaigns.
Shoutout appears in relevant categories and is shown to buyers who are already searching for items similar to yours.
Shoutout encourages repeat buyers and invites them to follow you, interact with your profile, and to become familiar with your product range.
A growing follower base means more people are exposed to your product range and to every new listing. This greatly increases the potential for sales.
You need to meet these criteria to run a Shoutout campaign:
1. Access your Shoutout settings page
2. Select the option to ‘Create Shoutout’
3. Choose to start a type of Shoutout and you’re good to go!
Please note that for your Shoutouts to run its full course, you need to ensure that you have at least 3 active listings within your profile, or 3 active listings in the custom collection you are featuring. If you delete, reserve or mark listings as sold, resulting in there being less than 3 active listings in your profile or custom collection, your Shoutout will be terminated.
Drive new customers to your profile or collection by displaying your Shoutout prominently in search results. Pay only when your campaign is seen, ensuring you get the most out of your your budget.
Reach a curated audience directly through personalized notifications or emails. Send a Shoutout directly via notifications or emails to your dedicated audience curated by Carousell who:
You can set your desired audience size for the campaign to ensure your Shoutout reaches the right people.
Note: This Shoutout option is an exclusive benefit for CarouBiz subscribers. If you’re not a CarouBiz subscriber, you won’t be able to access this feature.
We’ve added enhancements to simplify the setup and content creation for your Shoutout campaigns:
1. Save time and craft more engaging messaging with the help of AI. Simply choose a template and let AI suggest relevant content. If your message is too short to capture attention, the system will notify you for message refinement. You may also add a promotion which could make your campaign more enticing!
2. Buyers can see your promotions on your listing page. AI detects your promotion and displays it right below your listing image.
3. Campaigns with promotions identified by AI will reach more buyers through additional notification touchpoints.
Note: This Shoutout option is an exclusive benefit for CarouBiz subscribers. If you’re not a CarouBiz subscriber, you won’t be able to access this feature.
Via notification and emails
👉 Coins will be deducted upfront at purchase based on the size of your target audience. Your campaign will run for 30 days. If it does not fully reach your target audience with this period, a pro-rated refund in coins will be credited back to your account for any missed audience.
In search results
👉 Coins are deducted daily based on every 1,000 impressions delivered for your campaign. Deductions will continue up to your target impressions count is met or until your campaign runs for 30 days. Impressions that fall short of 1,000 will be prorated. You can view total charges under the “Shoutout” entry on your coin history page.
To assess the performance of your Shoutout campaign, you can refer to your Shoutout page and select ‘View Shoutout’. Within this page, you can view the detailed insights of each Shoutout campaign accordingly.
If you’re interested in increasing your overall views across more than 1 listing, we recommend using Shoutouts to drive traffic to your Profile or Custom Collection and get views across all your products. A Shoutout allows you:
On the other hand, spotlight promotes a single listing. If you’re looking to increase the sales of a specific product, we recommend using a Bump or Spotlight on that particular listing.