Fortune Tip 1: Understand the Hottest Industries of the 9th Cycle
In Feng Shui, each 180-year cycle is divided into three periods—upper, middle, and lower—each lasting 60 years. Each of these is further divided into three 20-year phases. The 9th cycle refers to 2024-2043, a time when industries associated with the element of fire, such as food and beverage, beauty, entertainment, and lighting, will thrive. Information technology will also be especially lucrative, with e-commerce platforms, innovative tech, and digital businesses set to experience significant growth. The 9th cycle is particularly favorable for young people aged 15-30. Keeping an open mind and embracing the e-commerce trend will allow you to capitalize on this opportunity. If you’re born in the Year of the Rat, this year presents an excellent chance to start an online store or side hustle, with exciting surprises in store.
Fortune Tip 2: Pay Attention to Feng Shui for Your Online Store
Just as home decor can influence Feng Shui, running an online store is no different. The store name is your customers’ first impression of your business. It should be simple and memorable, but also aligned with your industry and product type. For those interested in entrepreneurship, choosing a store name that complements your own fortune can lead to steady sales growth. Before finalizing a name, ensure it’s not already in use or registered as a domain name online to maintain a unique identity for your store.
Studies show that the appearance of an online store and the “visual experience” it offers directly influence customers’ buying behavior. The color scheme and design of your store are closely linked to your e-commerce conversion rates. To stand out on a crowded platform, start by focusing on the design. Use soft tones and eye-catching product images with clear, concise information. You can also refresh your store’s appearance for different holidays. For example, add Dragon Year elements or switch to red or gold buttons to create a festive atmosphere in just a few simple steps.
Fortune Tip 3: Use Targeted Marketing Strategies
As e-commerce becomes more popular, consumer habits are shifting towards online shopping, making it increasingly advantageous to start an online business. Compared to traditional marketing methods, e-commerce platforms offer greater flexibility and the ability to target products to a wider audience. Online sellers can organize themed promotional events and collaborate with popular brands to boost exposure and attract potential customers. Content marketing by speaking buyers’ language is another powerful tool. Create social media posts around trending topics or traditional holidays to quickly drive traffic and double your sales.
Fortune Tip 4: Choose the Right E-commerce Platform
For beginners, selecting the right e-commerce platform is key to the success of your online store. Carousell’s large, active user base ensures higher traffic for your business. The platform’s comprehensive features and user-friendly tools are designed to support new sellers, offering a low-cost, hassle-free way to start your business. Carousell’s Ads can also help merchants increase their visibility and reach the right target audience, giving your products a competitive edge.
If you’re ready to seize the e-commerce opportunities of the Dragon Year and start a side hustle, feel free to contact our professional team to schedule a free consultation. You can also visit Carousell College to learn more about the ins and outs of setting up an online store. Wishing you a year of success and prosperity—may your business soar like a dragon!