Why Quality Control is Essential for an E-commerce Business
While no business owner would be surprised to hear that quality control is essential for long-term success, e-commerce businesses stand to profit from better quality control despite the higher costs. Why is this the case? Despite having different operations or models, traditional businesses and e-commerce businesses strive for the same ultimate goal: to maximise profits and/or […]
The state of mobile phone e-commerce in September: User behaviour on Carousell
Tech-savvy digital consumers often do their research to compare market prices before purchasing the newest gadgets and devices. This means they know the worth of their existing devices and are more often than not preparing to sell them in exchange for a newer device. This digital phenomenon is even more common in September, widely known […]
Why Marketing for E-commerce is Essential for Your Business
No one running their own business will be surprised to hear that good marketing is a vital key that could mean the difference between success and failure. Effective, strategic marketing enables you to reach potential customers by showcasing your products via the right channels without breaking the bank. As true as this is for […]
5 Tips to Maximise Revenue Online As A Home Service Business
While the dawn of the world wide web, smart phones and search engines, have fundamentally shaped consumer behaviour forever, the ongoing global pandemic has fueled the push for a stronger digital presence. The home services industry is no exception. The demand for the home services market in Southeast Asia is projected to grow by USD 258.47 billion […]
Our Marketing Strategies for Retailers in 2022
Have a retail business and been wondering how to optimise sales and profits? Perhaps 2021 wasn’t so great for your business and you’ve been thinking of new ways to bolster it in the first quarter of 2022. It is time to rethink your marketing strategies, and we’re here to help. Whether you have a fashion, electronics & mobile, […]
How to Write Effective Listings for Home Services
How you write listings for your home services can either compel users to take action or drive them away. It can also determine whether consumers find your services within Carousell or in search engines. In this article, we’ll share 5 tips to write effective listings. 1. Make Your Titles Clear and Specific It […]
Pricing techniques to maximise profit for your online store
You have an online store. Congratulations! The next step is to market your shop so that you can optimise sales. What we often hear when talking about marketing is the 4 Ps: product, place, promotion, and price. As a major component of the 4 Ps, it’s important to price your products or services strategically since […]
Pros and Cons of Making Money Online
To say that you can make money online is perhaps the most understated statement of the century. Almost every byte of digital code is geared toward generating revenue for someone. And each day, hundreds of thousands of people are getting plugged into the digital realm to get a slice of that US$32.6 trillion economy. […]
How Selling Products Online Makes Your Business More Efficient
In 2019, retail e-commerce sales worldwide totaled just over $3 billion. Just two years later, in 2021, total sales were at almost $5 billion. By that point, more than 2 billion people per year were purchasing goods and services online. Given these statistics, the potential of selling products online is clear. Transitioning to an […]
How Can E-commerce Platforms Benefit Traditional Businesses?
Even before the pandemic, e-commerce excited entrepreneurs for the potential growth and development it inspired in both local and international markets. Despite some of them having reservations about e-commerce, it was in the shadow of closed businesses, Covid-19 movement restrictions and the rise of Tik Tok, that revealed and cemented what had only been theoretical: […]
