Ramadan: The Seasonal Shift Transforming Consumer Behaviour

Ramadan arrives quietly but changes everything. Evenings grow livelier, night markets in Geylang Serai and Kampong Glam fill with energy, and group chats shift to iftar planning. Beneath these visible changes lies a more subtle transformation, how people spend. During Ramadan, shopping moves later into the day and becomes more intentional. Demand centres around food, […]

Decluttering + Selling Guide: How to Use Second-Hand Platforms to Clear Your Home

Why Decluttering Matters Space is one of the most valuable resources at home. Limited storage, high rental costs, and compact layouts mean unused items quickly become a burden. Selling items instead of storing them helps keep homes functional and flexible. Common Decluttering Triggers Moving flats Renovations Baby arrivals Seasonal Changes Step 1: The Reality Check […]

5 Simple Ways Carousell Merchants Can Increase Sales This CNY

Why CNY 2026 is a Golden Opportunity for Carousell Sellers The Lunar New Year isn’t just about red packets and reunion dinners, it’s also one of the busiest festive shopping seasons of the year. For Carousell merchants in Singapore and across Southeast Asia, CNY 2026 (starting February 17) is a Lunar New Year sale golden […]

Scaling From Hobby to Business: A Guide for Singapore Resellers

When Should You Scale Your Reselling Business? You’re likely ready to scale if you experience: Consistent monthly sales of S$2,000 or more Inventory turning over 2–4 times per month Spending late nights packing or replying to buyers Difficulty tracking stock or deliveries Scaling is about building systems—not just selling more. Scaling is about building systems—not […]

Latest Product Launches

What’s Next We’re not stopping here — more features are coming in our 14th year to help you sell smarter and grow your business. Log in to your Carousell app today and explore these tools under your profile to start making the most of them. 

Black Friday Strategy: Unveiling E-Commerce Sales Tactics for the Holiday Season

Holiday Sales Strategy: Key Points for Black Friday / Singles’ Day Singles’ Day was initially modeled after Thanksgiving’s big sale, created as a Chinese online shopping festival on November 11, known as “Singles’ Day.” It was first launched in 2009 with only 27 participating brands but generated an impressive RMB 52 million in sales—10 times […]

6 Key Marketing Opportunities to Win H2 2025

The 6.18 Shopping Festival is over, but the year’s biggest sales moments are still ahead. Discover six key occasions to boost your H2 2025 sales — from summer holidays to cultural festivals and Christmas.

ChatGPT Guide: How to Use AI Tools to Manage Your Online Store

Tip 1: Enhance Content Marketing with ChatGPT One of the biggest challenges for online store owners is promoting products and building a customer base. With ChatGPT, a free AI tool, all you need to do is provide clear text prompts, and it will generate product descriptions, social media posts, newsletters, and more, reducing your daily […]

MBTI Marketing: How Personalized Tags Can Boost Your Online Store

MBTI 16 Personality Types: Introduction and Origins MBTI stands for Myers-Briggs Type Indicator, also known as the 16 personality types test. It was developed by an American mother-daughter duo, based on the psychological theories of Carl Jung’s Psychological Types. This test categorizes people into 16 different personality types based on four dimensions. Participants answer 60 […]