@ugartecarsmanila: “Carousell helped us reach a wider audience”

Ugarte Cars Manila is one of the country’s most seasoned car dealership brands, specializing in connecting buyers with quality vehicles. Founded by Chin and Lloyd Anthony Ugarte, the business has grown significantly over the years, leveraging digital platforms like Carousell to expand its reach. With over a decade of experience in the industry, they have successfully digitized their operations to cater to both local and international buyers.

December 15, 2021

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Problem

When Lloyd Anthony Ugarte was starting out as a marketing professional in a brand-new car dealership over 10 years ago, he and his partner Chin faced challenges in reaching a broader audience for their car sales business. Traditional methods were limiting, and they needed a way to digitize their operations to connect with more buyers, especially during uncertain times like the pandemic.

Solution

Ugarte Cars Manila turned to Carousell to jumpstart their business and expand their reach:

Wider Audience Reach: Carousell’s large user base allowed them to connect with potential buyers both locally and internationally.
Consistent Leads: Even during the pandemic, their car listings continued to generate inquiries, ensuring steady business flow.
Inventory Management: By investing in Carousell, they effectively marketed their extensive inventory, maximizing exposure and sales opportunities.

Impact/Result

Successfully digitized their business, reaching a global audience and increasing sales opportunities.
Maintained consistent leads and customer engagement, even during challenging times like the pandemic.
Established themselves as a trusted name in the car dealership industry, with over 10 years of success on the platform.

“Carousell helped us reach a wider audience and helped us a lot in finding potential buyers not just locally but also from abroad.”

Chin Ugarte further shares: “Even with the pandemic, we still get leads on our car listings. Carousell is a great platform with a big following. If you have a lot of inventory, you should really invest in Carousell.”