Property buyers’ priorities have evolved significantly due to the pandemic. We’ve put together a list of trends we’ve noticed in the property industry, so you’ll never fall behind.
1. Location mattering more than before
Location has always been an important consideration in property hunting. However, the pandemic has brought about new significant considerations in property locations. On a micro level, one consideration would be convenience – proximity to public transportation, supermarkets, medical facilities or even gyms. In the Philippines, Metro Manila has seen increasing interest as international companies move into the region, placing more demand for offices and homes in the Metro Manila region.
Top keywords in the property category on Carousell:
- House and lot
- Quezon City
- Apartment for rent
- Lot for sale
- House for rent
- Ayala Alabang
- For rent
- Rent to own
2. Working from home as the new normal
Work from home looks set to become a normality, or at least a hybrid situation. As companies realise the associated benefits, employees also get to enjoy the elimination of time-consuming commute, which lends a lot to work-life balance. Of course that includes us at Carousell as well! An average Filipino employee spends a minimum of 45 hours a week at work, thus telecommuting would mean more emphasis on keeping their home conducive for productivity.
3. Flexible Spaces for Work and Play
As a result, longer hours will be spent at home, and more homeowners will plan to maximise the use of space in their homes to enhance conducive conditions. As people spend more time in their homes due to the pandemic, some may prefer to avoid communal facilities as well. Homeowners may start investing in personal amenities such as fitness or entertainment rooms. Property developers can look towards furnishing homes with home-based working and personal amenities in mind, or develop homes that cater to self-sufficiency and convenience.
4. Going Online While Property Hunting
With increasing foreign remittance, many families now have sufficient purchasing power to buy and invest in the local residential property market. With that being said, much of what has emerged from this pandemic has been the increase in adoption of technology in the e-commerce sector. E-commerce adoption amongst Filipinos has seen much growth, reaching 80.2% of internet users from 70% in 2019. It goes without saying that with an ongoing pandemic, property buyers and investors would thus prefer to utilise online platforms where possible. In the ‘Property’ category on Carousell, we’ve seen a 94% increase year-on-year in browsing activity and enquiries under lots for sale as well as a 36% increase in houses for sale under the same metric from last year, for the month of January.
Carousell (formerly OLX), an online classified marketplace that connects property buyers and sellers offering 100,000 fresh listings monthly—from low-cost to high-end properties. Listing on Carousell is an easy and convenient way to sell or rent out your property.
Why advertise on Carousell Property?
|100K monthly users in the property category|
|6M listing views per month|
|Cross-post your listings on Property24|
How it works
Take up to 10 photos of your property and upload it to your listing.
Fill up the fields accordingly and list it within our Property category. Ensure to indicate if you’re looking to sell or rent.
Congrats! Now sit back and wait for enquiries from our community of home-seekers. You’ll be on your way to a successful transaction in no time.