Insights

An unusual year in review – Philippines 2020

The year 2020 was far from ordinary. We’ve seen some interesting changes within Carousell, and we’re here to share key insights with you – so you can plan your business strategies for a better year ahead. Emerging trends1. More merchants seeing benefits of video marketing In the Philippines, overall search volume on Carousell increased by
April 13, 2021

Property Trends in Philippines to Watch Out For in 2021

Property buyers’ priorities have evolved significantly due to the pandemic. We’ve put together a list of trends we’ve noticed in the property industry, so you’ll never fall behind. 1. Location mattering more than before Location has always been an important consideration in property hunting. However, the pandemic has brought about new significant considerations in property

Connecting With E-Commerce Buyers: Speak Their Language

No, we’re not saying you need to learn a different language.  We’re just saying It’s important to know what persona your ideal customer falls in, and how they would potentially look for a product they intend to purchase or research on to buy later.  What is a buyer persona? Buyer personas are representations of your
January 04, 2021

4 Best Practices to Boost Your Online Selling Experience

So you’ve successfully opened up a business online. Congrats, the online e-commerce space is thriving more than ever, thanks in no small part to the COVID-19 pandemic. Maybe you’re a veteran already, or perhaps one that’s newly transitioned and you’re already enjoying the perks of online commerce. Nonetheless, as the e-commerce industry continues to evolve,